Services export

The 70% of the Gross Domestic Product and the employment in Spain comes from the services sector. The services sector provides wordlwide more than two thirds of the Gross Domestic Product.

The EU is nowadays the main services exporter worldwide. The main sector for the developement of the internationalization of services are:

  • Building and engineering
  • Air Transport
  • Distribution
  • Energy
  • Education
  • Financial
  • Legal
  • Sea Transport
  • Professional services
  • Telecommunications

Barnamarketing can help the companies to internationalizate the services in 4 different ways:

1. Cross-border supplies

2. Foreign consumption

3. Commercial Presence

4. Phisical Presence

Services are intangible, so marketing of services can be complex sometimes. Barnamarketing can manage analyse each case to set:

  • Mission and aims of the company
  • Market segmentation
  • Strategic units of business identification
  • Competitors analysis
  • Market positioning
  • Technical requirements to render the services in the country if destination
  • Quotation of the export of services
  • Communication plan for the services
  • Costumer’s satisfaction level

Barnamarketing can help you to export your services: